1月23日，一輛載滿“甘味”農(nong)產品(pin)的(de)車輛從甘肅農(nong)墾集團總部前鳴笛(di)出發，162種“甘味”農(nong)產品(pin)將通過正大集團卜蜂蓮花(hua)大型(xing)連鎖超(chao)市正式銷(xiao)往上海。

      當(dang)日(ri)上(shang)午10點，在(zai)甘肅農(nong)(nong)(nong)墾(ken)集(ji)團(tuan)(tuan)舉行“甘味”農(nong)(nong)(nong)產(chan)品(pin)進駐上(shang)海卜蜂蓮花發(fa)車儀式。正(zheng)大集(ji)團(tuan)(tuan)農(nong)(nong)(nong)牧(mu)食品(pin)企(qi)業(ye)甘肅區新事(shi)業(ye)資(zi)深副總裁李(li)琳(lin)興、何俠(xia)義，省(sheng)(sheng)(sheng)農(nong)(nong)(nong)業(ye)農(nong)(nong)(nong)村廳二級巡視員武紅安，省(sheng)(sheng)(sheng)軍民食品(pin)保(bao)障中心主任(ren)、甘肅農(nong)(nong)(nong)墾(ken)集(ji)團(tuan)(tuan)副總經理張健，省(sheng)(sheng)(sheng)農(nong)(nong)(nong)業(ye)扶(fu)貧產(chan)業(ye)產(chan)銷(xiao)協(xie)會會長(chang)、省(sheng)(sheng)(sheng)農(nong)(nong)(nong)牧(mu)投資(zi)發(fa)展(zhan)有限公司董事(shi)長(chang)劉玉清等(deng)領導出(chu)席活(huo)動(dong)。

      為深入貫(guan)徹習(xi)近平(ping)總書(shu)記鞏固和(he)拓展脫貧攻堅成果重要(yao)指示精神(shen)，落實省(sheng)(sheng)委省(sheng)(sheng)政(zheng)府大(da)(da)力(li)推(tui)廣(guang)“甘味(wei)”品(pin)牌(pai)(pai)戰略(lve)部署，進一步加大(da)(da)“甘味(wei)”農(nong)(nong)產(chan)品(pin)品(pin)牌(pai)(pai)宣(xuan)傳(chuan)推(tui)介(jie)力(li)度，拓寬農(nong)(nong)產(chan)品(pin)銷售渠道和(he)市(shi)場空間，推(tui)動(dong)甘味(wei)農(nong)(nong)產(chan)品(pin)走(zou)向大(da)(da)市(shi)場、大(da)(da)終端(duan)，促進消(xiao)費扶貧。近期，正大(da)(da)集團聯合省(sheng)(sheng)農(nong)(nong)牧投公(gong)司在上海卜(bu)蜂蓮(lian)花生活(huo)超市(shi)共同(tong)打造“甘味(wei)”農(nong)(nong)產(chan)品(pin)展銷專區，通過(guo)正大(da)(da)卜(bu)蜂蓮(lian)花商超零售平(ping)臺，將(jiang)更多甘肅優質農(nong)(nong)產(chan)品(pin)銷往上海市(shi)場。

      李琳興(xing)資(zi)深(shen)副(fu)總裁(cai)表示，正(zheng)大集團(tuan)(tuan)以其強大、獨(du)特的(de)(de)農(nong)(nong)牧食(shi)品(pin)(pin)全產(chan)(chan)(chan)業(ye)體(ti)(ti)系和(he)(he)國(guo)(guo)內外安全優(you)質健康食(shi)材供應鏈體(ti)(ti)系賦能正(zheng)大在中(zhong)國(guo)(guo)的(de)(de)零售(shou)(shou)業(ye)，并(bing)在全國(guo)(guo)布局(ju)了(le)包括(kuo)卜(bu)蜂蓮花、正(zheng)大優(you)鮮社區(qu)店、正(zheng)大社區(qu)生活(huo)中(zhong)心、精品(pin)(pin)超市(shi)等多(duo)元化的(de)(de)連鎖零售(shou)(shou)業(ye)態。此次選擇(ze)上(shang)海2家(jia)卜(bu)蜂蓮花門(men)店打造“甘(gan)(gan)(gan)味(wei)(wei)”農(nong)(nong)產(chan)(chan)(chan)品(pin)(pin)銷(xiao)售(shou)(shou)專區(qu)作為試(shi)點營業(ye)。正(zheng)大集團(tuan)(tuan)將(jiang)以此次活(huo)動為契機，整合(he)全球市(shi)場的(de)(de)銷(xiao)售(shou)(shou)網絡(luo)，積極搭建“甘(gan)(gan)(gan)味(wei)(wei)”農(nong)(nong)產(chan)(chan)(chan)品(pin)(pin)走(zou)出去的(de)(de)重要(yao)窗(chuang)口和(he)(he)平臺，促進“甘(gan)(gan)(gan)味(wei)(wei)”農(nong)(nong)產(chan)(chan)(chan)品(pin)(pin)與長三角地區(qu)各(ge)大市(shi)場的(de)(de)對(dui)接，并(bing)以長三角地區(qu)為中(zhong)心，輻射(she)周邊，走(zou)向北京、廣州、西(xi)安等全國(guo)(guo)大市(shi)場，進一(yi)步提高(gao)“甘(gan)(gan)(gan)味(wei)(wei)”品(pin)(pin)牌的(de)(de)影響力(li)和(he)(he)“甘(gan)(gan)(gan)味(wei)(wei)”農(nong)(nong)產(chan)(chan)(chan)品(pin)(pin)的(de)(de)市(shi)場競爭(zheng)力(li)，深(shen)入推(tui)進產(chan)(chan)(chan)業(ye)興(xing)旺和(he)(he)農(nong)(nong)民富裕，助(zhu)力(li)鄉村振興(xing)。

     ; 此次集(ji)中發車首批(pi)精選(xuan)了(le)27家(jia)“甘(gan)味”農產品(pin)供應商的162種(zhong)產品(pin)，由甘(gan)肅農墾軍民食品(pin)保障有限公司統一發往上海，訂單涉及總金額(e)約為(wei)100萬元(yuan)。